Overcoming Leadership’s Reluctance to Invest in Technology & Creating Champions

  • Exploring why leadership might resist investing in tools, especially when benefits aren’t explicitly tied to revenue, and how to articulate specific value of a tool, particularly when executive alignment is critical for tool adoption
  • Discussing how to create “technology champion” employees who utilize platforms and demonstrate the value of investments to leadership
  • Sharing real-world examples of how we have achieved the above

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