Panel Discussion: Balancing Tangible Versus Intangible ROI to Validate Investment

• Exploring the difference between measurable impacts such as time saved and reduced rework with sentiment-driven indicators such as user interface, ease of use, and satisfaction, and the challenges of evaluating these
• Examining how ROI depends on matching the tools to the right roles
• Sharing how we quantified and built the business case for a tool investment

Speakers:

Alex Elsayegh

Senior Innovation Engineer

McCarthy Building Companies

Ashkan Kermanian

Director, Virtual Design & Construction

Archkey Solutions

Keith Jones

Director of Virtual Design & Construction

Power Construction Company

Daniela Ariza

Regional Construction Technology Deployment Associate

Suffolk