George Franco

Chief Innovation Officer Alberici Constructors

George Franco brings nearly 20 years of experience driving innovation in construction, where he has effectively combined advanced technology with business strategy to foster sustainable growth. Throughout his career, Franco has developed and executed innovation strategies that align technological advancements with business objectives to enhance operational efficiency and support long-term success. His expertise spans implementing new technologies, streamlining workflows, and fostering cross-functional collaboration to boost productivity and adaptability. Most recently, Franco served as vice president of advanced technologies and innovation at Moss & Associates.

Seminars

Wednesday 26th August 2026
Panel Discussion: Balancing Leadership Pressures with Your Firm’s Digital Maturity to Responsibly Operationalize Emerging Technology
9:15 am
  • Assessing organizational readiness: how do you know when foundational systems are mature enough to support the next wave of digital investment?
  • Managing expectations when executive timelines don't align with realistic implementation roadmaps
  • Measuring ROI on digitization efforts when benefits are indirect or long-horizon
  • Building internal capability versus relying on vendors and consultants for digital expertise
  • Addressing skills gaps and change fatigue as digital initiatives accumulate
George Franco - Advancing Construction Technology 2026